Muhammad
Andhika Arradu

ABOUT ME

Strategy in one hand, camera in the other

I'm a creative, detail-oriented person with 8+ years of experience in marketing communication and digital marketing. I've worked across retail, events, and e-commerce, helping brands grow through creative campaigns, social media strategies, and digital ads.

I'm a Communication Science graduate with a solid foundation in digital content creation and brand storytelling. My experience covers social media management, videography, photography, commercial ads, and end-to-end content production — from concept development, shooting, and editing, all the way to executing campaigns across multiple platforms.

I've managed various brands, collaborated with influencers, supported major marketing initiatives, and handled both online and offline campaigns. I combine creativity, technical skills, and a problem-solving mindset to deliver work that's effective, visually strong, and aligned with brand goals.

“To me, content isn't just about visuals — it's about creating experiences that connect, communicate, and bring value to the audience.”